SEO for Small Business: How To Compete (Part One)
Articles written on the internet about SEO for small business are often the most mind-numbingly boring things that a person will ever read in their lifetime.
It’s a subtle kind of torture inflicted on the reader that practically dares you to care enough to read another word.
We’ll never be able to make SEO or digital marketing into something super-exciting for one-and-all but we can try to break it down to some simple elements that might make it a little easier to see and understand.
Even a blog post about SEO for small business by a Vancouver-based branding company in Vancouver will have a tough time making this stuff seem cool.
So Why Keep Reading?
This post is intended to show small to medium-sized business owners that you don’t need a sophisticated marketing department or some fast-talking wizard to have a website that ranks well with Google.
You have to be ready to compete.
This post is for business people and organizations who want their great-looking site to be seen and used by visitors. Who doesn’t want their stuff to be found by the people looking for it?
This is for the people who know that the competition for clients and future business isn’t just confined to real life anymore but extends digitally through desktop computers, tablets, and mobile phones; through social media networks and word of mouth. They’re all integrated, they all overlap.
Below are the first two lessons for small and medium-sized business owners who want to boost their rank and aren’t afraid to compete.