In Canada, a single label from a freelancer runs about $500 to $2,000, a single retail package from a design studio $3,000 to $8,000, a product line of four to eight SKUs $8,000 to $25,000, and big agency packaging programs start around $30,000. Those are market...
Jenny Burgesse
How much does branding cost in Canada?
Branding cost in Canada runs from a few hundred dollars to well past $25,000, depending on who does the work and how much of a system you need. As Canadian market ranges: a freelancer logo is $500 - $2,500, a starter identity from a studio is $2,500 - $6,000, a full...
Do I need a logo or a full brand identity?
It depends on where your business is. If you're brand new, testing an idea, or a one-person operation with a single touchpoint, a well-made logo may be all you need for now. If customers meet you in more than a couple of places, a website, packaging, social media,...


