THEIR CHALLENGE:
Zero Zero came to us as an established producer of cannabis extract with an existing reputation for high quality. They required a brand that spoke to their natural raw materials, the purity of a their lab-based process and, of course, the quality of their product.
OUR SOLUTION:
A visual brand was developed that used a precise, futuristic typeface, combined with a natural leaf-based background pattern. This was combined with a golden metallic sheen over a dark background to create the look of a modern, prestige, retail brand.